Good design is invaluable.

Many worthwhile ideas start off as a sketch on a napkin over lunch. With the right effort they can end up as stellar designs. These designs can bring significant revenue and or get a new company onto the map. But the concept MUST go through all the proper steps of the Design Process in order to become a successful product.

Many questions must be answered before the design can take shape. Much of the necessary information has been compiled, but it must be properly interpreted to be of the utmost use. When the right data is integrated good design takes place. Good design definitely maximizes the bottom line.

I have designed products for AT&T Consumer Products, AT&T Information Systems, Olivetti, Polaroid Corporation, DuPont Electronics Division, Fairville Medical, KeyTronics, Browning Component, etc

Start with the user: This is the principle that underlies every successful product Design. It must be safe, efficient, easy to use and maintain, and aesthetically pleasing. It must have a form that is true to its function. It must lend itself to manufacturing in any facility used by the company. And all this must be measurable in the marketplace through the product’s ability to be sold at a profit.

At every stage – from first sketch until final prototype – designs are evaluated on these points and refined in collaboration with the client. Projects vary in scale, complexity and end use. The constant? An insistence that no matter what the product, user satisfaction and design integrity count more than current style.

Let me bring excellent design to your company – I guarantee that together we will increase your customer base and boost your bottom line!